Business plan as a central instrument for financing the strategy

The base for every long-term business development, strategic positioning, financing/funding or investment planning is a clear business plan that is fundamental to survive in this competitive economy. Many companies struggle because of missing human resources and time to manage this task. Without a clear and professional business plan it’s difficult to get the required internal management attention, funding from investors or banks that can be essential for the survival of your business.

This is where Schmidt Consulting comes in and offers professional support: You can have us prepare a business plan, whether for internal use or for external information of stakeholders or investors. Here we focus on the following questions:

• Where should the company be positioned within the next 5 years?
• What is our vision and how can it be implemented?
• How can we achieve a sustainable growth and what is required to achieve it?
• How can we assure investments on a long-term base?

In close collaboration with our clients we create the business plan. We follow a comprehensive process to define the strategy, analyse your company, plan costs and investments, define funding requirements that result in a financial plan. We analyse in detail your past business development from financial and organizational perspective, compare it with peers in your industry and measure it with your current utilisation. In addition a market analysis of your products and services will take place, the positioning of your company within society and from competition perspective. For comparison we use industry internal and external benchmarks. Marketing activities and pricing options will be taken into consideration. Our comprehensive SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis is a situational analysis in which internal strengths and weaknesses of an organization, and external opportunities and threats faced by it are closely examined to chart a strategy. Finally we recommend a clear  plan for implementation with clear milestones and involvement of the different stakeholders. We also support and guide you during the implementation of the business plan to assure a successful realization.